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€7.00
IS The Hair Trend Collection 2023
Step by step, find out more about the style your customers will fall in love with in 2023! Get ready to add your personal touch to the latest trends, with new cuts, colours and styles that will spark off a will to change.
€7.00
IS The Hair Trend Collection 2023
Step by step, find out more about the style your customers will fall in love with in 2023! Get ready to add your personal touch to the latest trends, with new cuts, colours and styles that will spark off a will to change.
€7.00
IS The Hair Trend Collection 2023
Sensitive, perceptive, creative. Your customers are always on the lookout for the most modern and personal looks. Propose them a winning idea, a cut, colour and style method made for success, your success.
€7.00
IS The Hair Trend Collection 2023
Sensitive, perceptive, creative. Your customers are always on the lookout for the most modern and personal looks. Propose them a winning idea, a cut, colour and style method made for success, your success.
€7.00
IS The Hair Trend Collection 2023
Colour as pure creative vision, turning classic shapes into something innovative. Step by step, find out how to perform the most attractive cut, colour and style trends.
€7.00
IS The Hair Trend Collection 2023
Colour as pure creative vision, turning classic shapes into something innovative. Step by step, find out how to perform the most attractive cut, colour and style trends.
FREE
Partner Club Italian Style 2022: tutto ciò che serve per essere vincenti
Vision & Mission – 3° trimestre e presentazione Partner 2023
44
FREE
Partner Club Italian Style 2022: tutto ciò che serve per essere vincenti
Vision & Mission – 1° semestre
14'
FREE
COLOR COLLECTION WINTER SUNSET – Italian Style Energy
WHEN COLORING TURNS INTO AN ARTISTIC GESTURE TO INSPIRE A NEW LOOK UPON ELEGANCE
18
FREE
COLOR COLLECTION WINTER SUNSET – Italian Style Framesi
VIBRANT AND VISIONARY SHADES FOR AN AVANT-GARDE PROPOSAL
7
FREE
DECOLOR B PRO-FORCE
the innovative hair protection system during lightening and coloring services.
8'
FREE
FRAMESI DECOLOR B INFINITY +
ULTRA-LIGHTENING, PROTECTIVE, BLEACHING POWDER, FAST RESULT
11'
FREE
Partner Club Italian Style 2022: tutto ciò che serve per essere vincenti
Vision & Mission – 1° quadrimestre
32’
FREE
Haircut&Color International Hair Style Framesi - proposal 1
Learn how to make the IS - THE HAIR TREND Italian Style: ONLIFE
5 min
FREE
Haircut&Color Italian Style Framesi - proposal 4
Learn how to make the IS - THE HAIR TREND Italian Style: ONLIFE
5 min
FREE
Haircut&Color Italian Style Framesi - proposal 2
Learn how to make the IS - THE HAIR TREND Italian Style: NEXT
5 min
FREE
Haircut&Color Italian Style Framesi - proposal 1
Learn how to make the IS - THE HAIR TREND Italian Style: TRUST
5 min
FREE
Haircut&Color Italian Style Energy - proposal 4
Learn how to make the IS - THE HAIR TREND Italian Style: FLEXIBLE
8 min
FREE
Haircut&Color Italian Style Energy - proposal 3
Learn how to make the IS - THE HAIR TREND Italian Style: ONLIFE
8 min
FREE
Haircut&Color Italian Style Energy - proposal 1
Learn how to make the IS - THE HAIR TREND Italian Style: NEXT
8 min
FREE
Partner Club Italian Style - Winning in a changing marketplace
Vision & Mission - 3rd quarter
34'
FREE
Partner Club Italian Style - Winning in a changing marketplace
Vision & Mission - 1st quarter
30'
FREE
Partner Club Italian Style - Winning in a changing marketplace
Vision & Mission - 1st quarter
35'
FREE
COLOR COLLECTION FLUID MARBLE - ARTY
WHEN COLORING TURNS INTO AN ARTISTIC GESTURE TO INSIPRE A NEW LOOK UPON ELEGANCE
18’
FREE
COLOR COLLECTION FLUID MARBLE - FUTURISTIC
VIBRANT AND VISIONARY SHADES FOR AN AVANT-GARDE PROPOSAL
7’
FREE
LIFT IN AN INSTANT BALAYAGE. CUSTOM LIGHTENING IN HALF THE TIME WITH DECOLOR B NO DUST AND STRIKE4
A unique, personal and safe result with the heat protection of Strike4, in just a few minutes.
9'
FREE
INSTANT BALAYAGE. LIGHT AND MOVEMENT WITH DECOLOR B DIAMOND
Creates quick, glamorous lights brightened up by diamond dust, in a super-concentrated formula
9'
FREE
THE GENTLE LIGHTENER THAT PROTECTS THE ROOTS AND TIPS WITH DECOLOR B CREAM PLUS
Find out more about the most effective high-potency lightening system, for fast and gentle treatments
12'
FREE
HAND-MADE NATURAL SOFT, NATURAL LIGHT EFFECTS WITH DECOLOR B CLAY LIGHTENER
Find out how to create amazing light effects with a free-hand technique on any colour, with Decolor B Clay Lightener
9'
FREE
FRAMESI WAVING SYSTEM
The system based on a technology rich in conditioning and protective ingredients that allow the hair to be safely waved.
15 min
FREE
FRAMESI SMOOTHING SYSTEM
The professional treatment that gives silky smooth, styled and easy-to-comb hair. With an innovative technology and a certified formaldehyde-free formula, it has a smoothing effect that eliminates frizz in a long-lasting, effective and safe way
15 min
FREE
FRAMCOLOR PURE PIGMENT PLUS- COLOR AND RESTRUCTURE IN ONE SERVICE
Learn how to propose in your salon a complete and exclusive technical service
3 min
FREE
Haircut&Color Italian Style Framesi & Italian Style Energy
Discover and learn how to recreate the latest ITALIAN STYLE collection proposals - Contains 10 videos
58 min
FREE
Haircut&Color Italian Style Energy - proposal 5
Learn how to make the IS - THE HAIR TREND Italian Style: CONSCIOUS
6 min
FREE
Haircut&Color Italian Style Framesi - proposal 5
Learn how to make the IS - THE HAIR TREND Italian Style: COMFORTING
5 min
FREE
Haircut&Color Italian Style Energy - proposal 4
Learn how to make the IS - THE HAIR TREND Italian Style: EMOTIONAL
7 min
FREE
Haircut&Color Italian Style Framesi - proposal 4
Learn how to make the IS - THE HAIR TREND Italian Style: ARTY
5 min
FREE
Haircut&Color Italian Style Energy - proposal 3
Learn how to make the IS - THE HAIR TREND Italian Style: COMFORTING
6 min
FREE
Haircut&Color Italian Style Framesi - proposal 3
Learn how to make the IS - THE HAIR TREND Italian Style: CONSCIOUS
5 min
FREE
Haircut&Color Italian Style Energy - proposal 2
Learn how to make the IS - THE HAIR TREND Italian Style: PERFORMING
5 min
FREE
Haircut&Color Italian Style Framesi - proposal 2
Learn how to make the IS - THE HAIR TREND Italian Style: EMOTIONAL
6 min
FREE
Haircut&Color Italian Style Energy - proposal 1
Learn how to make the IS - THE HAIR TREND Italian Style: FUTURISTIC
8 min
FREE
Haircut&Color Italian Style Framesi - proposal 1
Learn how to make the IS - THE HAIR TREND Italian Style: PERFORMING
6 min
FREE
FRAMECOLOR PURE PIGMENT PLUS
Discover the new Framcolor direct pigments with hyper-hydro technology
1 min
FREE
FRAMESI BARBER GEN RITUAL TUTORIAL-COMPLETE SHAVING AND MUSTACHES CARE
Learn the steps to propose in your salon the classic complete shave ritual and how to take care of mustaches
8 min
Reserved
FREE
FRAMESI BARBER GEN RITUAL TUTORIAL-MEDIUM BEARD CUT
Learn the steps to create the perfect beard cut
8 min
FREE
FRAMESI BARBER GEN RITUAL TUTORIAL- LONG BEARD CARE
Discover the steps to learn and propose in your salons the beard rituals FRAMESI BARBER GEN
9 min
FREE
CREAM&LAND The New Lighten Up technique
Enhance the haircut with the new Lighten Up coloring tools! Follow our step-by-step tutorials.
9 min
FREE
Framesi Color Method
Complete method, perfect results.
FREE
CREAM&LAND color collection
Discover the perfect recipes to recreate the latest color trends
45 sec
FREE
Haircut&Color Italian Style Framesi & Italian Style Energy
Discover and learn how to recreate the latest ITALIAN STYLE fall winter collection proposals
40 min
FREE
Haircut&Color Italian Style Framesi - proposal 1
Learn how to make the FALL WINTER PROPOSALS 2020-21 Italian Style: Urban Crossing
7 min
FREE
Haircut&Color Italian Style Framesi - proposal 3
Learn how to make the FALL WINTER PROPOSALS 2020-21 Italian Style: Posh
4 min
FREE
Haircut&Color Italian Style Framesi - proposal 4
Learn how to make the FALL WINTER PROPOSALS 2020-21 Italian Style: Babylicious
4 min
FREE
Haircut&Color Italian Style Energy - proposal 1
Learn how to make the FALL WINTER PROPOSALS 2020-21 Italian Style: Babylicious
4 min
FREE
Haircut&Color Italian Style Energy - proposal 2
Learn how to make the FALL WINTER PROPOSALS 2020-21 Italian Style Energy: Babylicious
6 min
FREE
Haircut&Color Italian Style Energy - proposal 3
Learn how to make the FALL WINTER PROPOSALS 2020-21 Italian Style Energy: Urban Crossing
5 min
FREE
Haircut&color Italian Style Energy - proposal 4
Learn how to make the FALL WINTER PROPOSALS 2020-21 Italian Style Energy: Posh
4 min
FREE
Haircut&color Italian Style Framesi - proposal 2
Learn how to make the FALL WINTER PROPOSALS 2020-21 Italian Style: POSH
5 min
FREE
Shine Color Framesi Fast
Diagnosis, retouch, color effects and styling: all in less than 60 minutes with FRAMESI FAST
1 hour
FREE
Framcolor 2001 Base Breaker-color retouch
The Framcolor line to retouch the roots in a few minutes
48 SEC
FREE
First coloring
First coloring on a natural basis
2 min
FREE
First lightening color
First coloring for lightening
2 min
FREE
Repigmentation
Reviving hair color
2 min
FREE
Root retouch
How to touch up root color
2 min
FREE
Smoothing System
No more unruly hair with Framesi’s Smoothing System
2 min
FREE
Ray of Light highlighting technique
New shades with a unique accessory
1 min
FREE
Stone Washed highlighting technique
Freehand techniques to customize your clients' look
1 min
FREE
Glossy and natural styling
Double styling for every occasion
3 min
FREE
The secret for perfectly smooth hair
Pure mirror-effect smooth hair is no longer a dream
3 min
FREE
Defined and voluminous curls
The product designed to emphasize wavy hair
2 min
FREE
Look like a celebrity
Double finish for a red carpet look
4 min
FREE
Extra volume
Maximum volume, even for thin hair
4 min
FREE
The Framesi Barber Gen line
Fabio Franchina presents the Barber line signed by Framesi
45 min
FREE
Morphosis Cool Blonde
The Morphosis shampoo for cold blonde and white hair
30 sec
FREE
Morphosis Passion Blonde
The Morphosis shampoo for golden blonde hair
30 sec
FREE
Morphosis Densifying
The anti-hair loss line dedicated to women's hair loss problems
30 sec
FREE
Morphosis Reinforcing
The anti-fall line dedicated to men's hair loss problems
30 sec
FREE
Smoothing System
The innovative progressive anti-frizz treatment
2 min
FREE
Framcolor Extra Charge
Pure Framcolor pigments for direct application
30 sec
FREE
Morphosis Ultimate Care
The beauty salon at home: the Home Treatment line
30 sec
FREE
Morphosis Ultimate Care
Instant Luxury treatment for worn-out hair
1 min
FREE
Morphosis Green
the haircare line with an ecological soul
30 sec
FREE
Morphosis Scalp
Skin care product line
30 sec
FREE
Framesi Barber Gen
The Framesi Barber line designed for and with barbers
1 min
FREE
Morphosis
Hair Care line
1 min
FREE
Framcolor Eclectic Toner
Tone-on-tone, color refiller and restructuring effect solutions
30 sec
FREE
Framcolor Eclectic
Ammonia free hair color ideal for tone-on-tone effects
1 min
FREE
Framcolor Eclectic Care
Ammonia-free hair coloring with anti-aging technology
1 min
FREE
Framcolor Glamour
The pret-à-porter premixed hair color that delivers amazing results
1 min
FREE
Framcolor 2001
The Haute Couture hair color that offers unlimited combinations
1 min
FREE
Framcolor 2001 Intense
Framesi coloring in half the time
1 min
FREE
Twist & Braid
Contemporary twists
2 min
FREE
Rock look
Gritty short hair
2 min
FREE
Glamour Waves
Red carpet elegance
2 min
FREE
Beach Waves
Natural beachy waves
3 min
FREE
Framcolor Eclectic
Get the best out of Framcolor Eclectic, the tone-on-tone hair color solution
40 sec
FREE
Morphosis Cool Blonde Shampoo
Learn how to take care of the icy blonde you love with Morphosis Cool Blonde Shampoo
30 sec
FREE
Framcolor 2001 Intense
Discover the revolutionary hair color to achieve brilliance like no other in half the time
30 sec
FREE
Decolor B Cream Plus
Decolor up to level 9 while keeping the hair hydrated and protected
20 sec
FREE
Framcolor Glamour Cool Natural Series
Learn the latest color&cut and styling techniques by Italian Style Framesi
40 sec
FREE
FOR-ME GLOSS ME SPRAY
Make haircut and hair color stand out with a super shiny final touch
30 sec
FREE
Framcolor 2001
Create unlimited blonde shades with Framcolor 2001
FREE
Framcolor Glamour Cool Natural Collection
Discover new Framcolor Glamour serie .16
40 sec
FREE
Morphosis Densifying & Reinforcing Ritual
Reinforcing men's and women's hair follicles
1 min
FREE
Morphosis Re-structure Ritual
Rebuild the hair fiber in 3 simple steps
1 min
FREE
Morphosis Intensive Hydration Ritual
Hydrate dry, worn-out and frizzy hair
1 min
FREE
Morphosis Instant Luxury Ritual
Regenerate worn-out hair 15 minutes
1 min
FREE
Morphosis Detox Ritual
Learn how to treat sensitive skin
1 min
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